How to do it
- 1
Upload a longer video
Add a recording you own, up to 500 MB.
- 2
Set your brand look
Add your name or logo text and choose colours and a caption style.
- 3
Fine-tune and download
Use the timeline to trim and rearrange, then export your Reel.
What makes these clips work
Keep a consistent look
Using the same caption style and colours makes your Reels recognisable in the feed.
Choose a strong cover frame
Pick a clear moment for your cover in Instagram when you post.
Write captions that continue the story
Use the post text to add what the clip leaves out.
Good to know
Are the clips sized for Reels?
Yes. Clips are vertical 9:16.
Can I add colour looks and effects?
Yes. Zoom, shake, glitch, film grain, vignette and colour looks are available.
Can I plan which day to post?
Yes. The posting calendar shows what is planned and what you have already shared.